Facebook decides humans are lab rats

Control facebook news feed lab

So as usual the crowd running things at Facebook have brought us yet again another experiment done under the safety of the terms of service guile you are bound to.

“All about controlling the feed”

Control facebook news feed lab

Facebook’s News Feed—the main list of status updates, messages, and photos you see when you open Facebook on your desktop or phone—is not a perfect little world after all.. the fact is random people are controlling what you read on your timeline this has been confirmed and is not some conspiracy theory. People used to say this timeline manipulation was occurring long ago and well…

We have now know that’s exactly what happened 24 months ago. For one week in January 2012, data scientists skewed just what almost 700, 000 Facebook users saw once they logged into its service. Some individuals were shown content with a new preponderance of happy and beneficial words; some were shown information analyzed as sadder than typical. And when the week has been over, these manipulated users were prone to post either especially positive or maybe negative words themselves.

This tinkering was just revealed within a new study, published within the prestigious Proceedings of the National Academy of Sciences. Many previous studies have used Facebook data to examine “emotional contagion, ” as that one did. This study is diverse because, while other studies get observed Facebook user data, this one attempted to manipulate it.

The experiment is actually certainly legal. In the company’s existing terms of service, Facebook users relinquish using their data for “data analysis, testing, [and] research. ” Can it be ethical, though? Since news from the study first emerged, I’ve seen and heard equally privacy advocates and casual users express surprise on the audacity of the experiment.

Dorkfiles also has some statements.

In the wake of both the Snowden stuff and the Cuba twitter stuff, the Facebook “transmission of anger” experiment is terrifying.
Clay Johnson (@cjoh) June 28, 2014

Get off Facebook. Get your family off Facebook. If you work there, quit. They’re fucking awful.
Erin Kissane (@kissane) June 28, 2014

Did the U.S. government sponsor the research?

Indeed, according to any news release by Cornell University conveying case study. Cornell’s story discovers the Army Study Office—an agency inside the Oughout. Ersus. Army that will finances preliminary research in the military’s interest—as one of several funders from the test.

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